Mission, vision and values

Our mission

Our mission is to protect the public by upholding high standards in eye care services.

Our vision

Our vision is safe and effective eye care for all.

Our values

Our values underpin the way we work with each other, you and partner organisations:

  • We act with integrity
  • We pursue excellence
  • We respect other people and ideas
  • We show empathy
  • We behave fairly
  • We are agile and responsive to change

Read more about how we work in our 2025-30 corporate strategy.